2016/12/01

Trailer Literacy: Discussing Representativity in Video Game Trailers

Check out the Watching the Trailer blog for my thoughts on representativity in video game trailers: Trailer Literacy: Discussing Representativity in Video Game Trailers.

Apart from the recent controversy about No Man's Sky promotion (inluding the Advertising Standards Agency's investigation), it briefly covers another notable case of Killzone 2 and tackles the issues of video game trailer literacy, footage disclaimers and the socially constructed nature of representativity in video game promotion.


Watching the Trailer is an online hub for academic and industry-based research and opinion on the 'coming attraction' film trailer. It is run by Frederick Green, Keith M. Johnston and Ed Vollans. Its empirical work is focused on audience reception of trailers.